Mansion

     I have an idea for a new social media platform. It's called Mansion. The goal is to make enough friends to build a mansion. 
     When you make your first friend you get an icon of a man with a shovel. With your second friend a man with a pick-axe shows up, and so on. A couple of thousand friends later and you get an one bedroom apartment. And so it goes. Until, one day, maybe you're living in a tract-home in the suburbs. 
     The part of the game that is not revealed is that the algorithm would be designed so it's nearly impossible to get a mansion. It's more like a dream than a realty. There's no old money. Nepotism won't help you. Sure, there will be a few people who get mansions, but just enough people to make the game believable. Most folks will be living in a trailer park in hurricane country, or a studio apartment in Jersey.